Lucia Gentili, founder of the start-up China Communication, has trained and prepared herself in the field of humanities, focusing on Chinese language and culture at the University of Urbino. She then specialized in advertising communication through various master’s degrees and training courses dedicated to inclusive and cross-cultural communication as well as business development.
She is a Social Media Manager and Strategist specializing in positioning within the Chinese digital ecosystem. Lucia works in several sectors: social and healthcare, cultural, and corporate. She collaborates with various organizations for dissemination and training purposes, such as Job Farm, Italian universities, and the Eurasia and Mediterranean Study Center. She has always placed great importance on giving back, which led her to specialize and train as a school, academic, and career counselor. She is registered with the ASNOR register, recognized by the Italian Ministry of Education (MIUR).